1. Choose a niche

“Maths tutor” is crowded. “GCSE maths for students retaking in November” or “A-level mechanics” is specific. Choose the level, exam board or type of student you have the most success with.

2. Write a profile that answers a parent’s questions

  • Who you teach and which exams or topics.
  • What a first lesson looks like.
  • Your background: results, teaching experience or relevant study.
  • When you are available.

Plain, specific wording beats a long list of qualities.

3. Make the first lesson easy to say yes to

A short trial lets the student see how you explain things. Ask what they are stuck on beforehand so the session solves a real problem.

4. Turn one lesson into a routine

End each session with a clear next step: what to practise, and a time for the next lesson. Regular weekly slots are easier to keep than ad hoc bookings.

5. Ask for referrals and reviews

Families talk to other families. After a good session or a good result, ask whether they know anyone else who would benefit, and ask for a short review.

6. Keep it reliable

Turn up on time, share brief notes after lessons, and reply promptly. Reliability is what keeps students for months.